5 Website Design Techniques That May Be Harming A Website and Its SEO Valuation

Designing a website is both art and science. It requires artistic endeavor, visualization from user’s perspective, and great technical skills to convert the visualized design into palpable creativity. The worst thing any company can do is to copy another company’s website and implement it as his/her own. This sequence, if repeated by other companies, leads to a group of inadequately designed websites. It doesn’t suffice the basic requirement of user experience. Such websites qualify a low rank in SEO valuations, resulting in poor traffic and low site ranking in search engine ranking.

There are web design techniques that should be avoided or chosen with objective analysis, as they might be either harming website design, or diminishing SEO valuation. Some are discussed below:

1. Using Tables in Website Layout

Using tables in a web page layout makes the page complicated, as most layout tables use a lot of table attributes such as colspan, rowspan and nested tables. Although designing tables may be easy, the maintenance is tough. Most screen readers find it difficult to understand tables as they are supposed to read it in the sequence displayed in HTML, and the content within a table layout becomes puzzling when read from left to right and top to bottom. This is further exacerbated when the table is nested. HTML5 advocates avoiding tables in page layout and HTML 4.01 disallows it. Presentation is kept separate from HTML, when CSS is used, so maintenance of tables in CSS is a bit easier. Tables might obstruct the flexibility of the page affect SEO. Nested tables take a lot more time to load than CSS for the same design. (1)

2. Infinite Scrolling

Although scrolling is a very popular design and frequently used across most websites (especially e-commerce), it is not for every website. Using this technique depends on the goals of the website. If the goal of the website is to stream content continuously and the content structure is flat, it can be useful. However, if the goal of the website is to assist users to locate a specific task or compare choices, it can hurt user experience.

In specific task accomplishment, users find grouped content more interesting. The user might feel overpowered by the abundance of information presented by scrolling a never ending page (leading to low conversion). Hence, infinite scrolling is a bad technique for websites focussed on task accomplishment activities. This requires them to back-track their search or find a specific content. (2)

3. Parallax Scrolling

Although parallax scrolling is widely used and is a good function that leads to a loyal visitor, there are issues associated with it too. Parallax scrolling may lead to low valuation for SEO ranking. If the parallax website is one page of content, images, and good visual display it is OK. However, if the website has infographic.i.e. image having text, Google does not read it! This can lead to low SEO ranking. It can be sorted by converting the image content to actual text. The problem associated with footers should be taken into account as some users might be looking at the information available at the bottom of the page. Parallax web pages with images may take longer than usual to load, thereby making most users leave the website before the page actually loads. (3)

4. Lazy Loading:

Lazy loading does not allow content or images to load until users interact with that part of the page. This content then cannot be indexed by spiders and will not be able to load the rest of the page (only the visible content gets indexed). This can lead to low valuations for SEO and hurt the page traffic. The development and SEO team should evaluate the intended design to figure out complicated elements that will be difficult to implement. (4)

5. Lack of Mobile Configured Design

With high infiltration of mobile, it is essential for a company to have its website mobile friendly, with a responsive and adaptive design. This has a direct bearing on traffic. With Google’s introduction of mobile algorithm, websites who are not mobile friendly are pushed down into the search listing. A responsive design allows loading of the website on all device types. Device detection is possible through adaptive design, which allows progressive improvement as per user requirements. However, configuration to all available device types may be a challenge. Responsive/adaptive technique of design uses the responsive feature for all content and special coding for images making lightweight pages for mobile, and this improves load time. (5)

Trying to copy a so called ‘great design’ from some other website might look new and creative, but such steps can act as a barrier to meeting the desired goals and objectives of the website in the long run. They may not only harm the creative appeal, but also block the natural SEO valuation of the website.

The above mentioned issue areas are a glimpse into the possible faltering design technique which may either arm or harm a website. It is essential for the site owner to fully understand the purpose of these website designing techniques before just applying them to their website for maximizing gains.

Article Source: http://EzineArticles.com/8939370

Hire Leading eCommerce Website Design Companies for Creating Your Online Store

eCommerce is the new movement of taking part in business online. As there are many people now shopping online, it has turned into a primary financial action in different aspects of the world. Concerning this pattern, eCommerce sites have taken the lead in the online world presently. The designing of this type of website deals with unique designing needs.

These sites are uniquely intended to encourage guests to buy products and stay longer on the site so they can spend more. It incorporates a business pertinent look and feel, mirroring the vision and reasoning of the business, a sorted out format and expert configuration, including proper navigation, conveying a clear and responsive client interface, having a market friendly content, and involving a basic checkout and uncomplicated shopping cart. You can integrate many professional gateway while developing these sites to guarantee smooth and bother free online payment.

Designing an eCommerce site is an expert assignment. The creation and designing of websites is not the work of novice designers. It requires exceptionally proficient and capable website designers to design an eCommerce website that can bring huge success.

Therefore, if you want to start a new venture or want to re-design your existing eCommerce site, then you have to hire a capable website designer. In this way, you can make sure that your project is in the safe hands of an expert.

An expert eCommerce website designer will have few effectively finished ventures to his or her credit. The designer should have enough introductions to all components of eCommerce website designing. The website designer may work freely or even as a member of a company that is particularly into designing proficient stores. The outcome that you have to expect either ways is an effective website that can draw prospective clients and convey your message across.

An eCommerce website designer is able and have the professional skills to consider his or her employment seriously. Most customers usually expect that designers will take up the complete responsibility of designing the website all the way. Their sole aim should on designing a website that conveys the imperative ROI and turns into a productive try.

The designer or eCommerce website design company should capable to guide the website from the development to the last integration of the website with the payment gateway. Additionally, the buying experience for the clients should portrayed a smooth way right from arriving on the site and picking the items to continuing to the checkout for payment. Clients should have their preferred capacity to pick a product easily.

Being an owner of a business, you should pick an eCommerce designer that can understand the tasks of designing an eCommerce store. What is important for the designer is a complete set of well-developed abilities that joins an intensive aptitude for design. Besides this, you have to hire an experience designer who is aware of the new trends so that he or she can use those trends to design the store, including the preferences and the expert principles that the target audience anticipates.

To summarize the article, with the eCommerce Website Designers in hand, you will be able to develop or get better business to acquire the rich rewards on the Internet.

Article Source: http://EzineArticles.com/9265254

An Article on How to Pick a Web Design Company for Your Website

So, if the process is not efficient and up-to-date, your website is bound to get lost among millions and billions of other sites present over the Net. And, that’s why; you must hire a professional and experienced Web Design Company in Delhi (or whichever location you’re in).

How to Pick an Ideal Web Design Company in Delhi

Delhi is the capital of India. And, there are numerous companies/agencies which will offer you Web Design services. But, not all are competent. So, it’s you who have to look out and find the best for you… for your website. However, it’s not that difficult.

Start your search by asking your family, friends, and business associates. Yes, people around you may help (especially those who may have been using such services). Another option is going online and search. Use Google (or any other search-engine) for your search.

Once you’ve a few options before your eyes, it’s time for you to compare and choose the best. See what they’ve done in the past (their portfolios). See what they’re offering to you. Compare and pick the one which meets your specific business demands in the best manner possible. Now, this is not that difficult. Or, is this?

Communicate Your Needs

Once you’ve selected a particular Web Design Company in Delhi, It’s the time to talk. Make sure you communicate your wish-list to your selected service provider. This communication will ensure that they come out with the outcome that you’ve desired for.

Budget! Budget! Budget!

Budget plays a big role. Remember to communicate this with your service-provider. This will save you (and the other party) from any kind of misunderstanding. So, do your homework before you go out, search, and shake hands with a service-provider.

Ask for More

An experienced Agency may also help you with Search Engine Optimization. SEO is important for your ranking purpose (I hope you want to see your website appearing on the top slots of major search enginesBusiness Management Articles, like Google).

I’m done now. Hope this article helps you in picking up a suitable Web Design Company in Delhi (and in other parts of the world as well!!) You can use this process for choosing a Web Development Company as well.

Tips And Tricks For Mastering Website Design

Are you interested in becoming a fantastic web designer? Are there many goals on your plate, but your lack of knowledge in web page design is keeping you from them? The following article can teach you the things you should know to become a better web designer.

HTML5 video is set to become the next standard for displaying videos on the web and naturally, you should offer both a way in which users can stream your content through an HTML5 format as well as another format such as flash for those who have an older browser version.

Avoid using so-called “mystery meat navigation”. This involves using unlabeled images or other elements for the site’s navigation. In many cases, the visitor has to mouse over the buttons to even see what they do. Navigation is best kept simple. Use text links across the top or along the left side of the page.

It may look pretty, but stay away from having too many animations on your site. Having your sales splash page rotate, spin and blink may look cool to you, but it will likely drive potential viewers away. When you add too many flashy splashes like that, it makes your site look amateurish which is not the message you want to convey.

Make sure all of your webpages actually have titles, and make sure they are descriptive. A surprising number of webpages out there are called “untitled document” or “new document”. This not only denies visitors a useful piece of information to remember your site, but also absolutely destroys your SEO, since search engines weight page titles heavily when ranking sites.

Web design is a subject that you always want to stay informed on. With this in mind, if you have any friends that are also into website development then you will want to keep in contact with them. You can exchange any new information you learn so that you’re both on top of your game when it comes to website design.

If you have several pages on your web site, use a navigation bar at the top to help visitors find the information they need right away. Include contact information, so they can speak with you if they’d like. Headings should be clear and visible, and paragraphs should be concise as well as easy to read.

Minimize the amount of clicking or scrolling visitors must do to access information. The more a user has to click or scroll around to find the information they seek, the more likely they are to give up looking for it. Aim for having at least 400 words on every page of your site by combining pages that have content that falls below this number of words.

Make sure your website uses a consistent font throughout. Some websites change fonts willy-nilly without any design reason to do so. This makes the content difficult to process for visitors. Most websites, especially business websites, will do just fine sticking to basic fonts like Arial, Veranda, or even Times New Roman.

It is imperative that all of your webpages have titles. Forgetting to include titles while designing your website can have disastrous consequences. The biggest reason is that it makes your website look unprofessional when there is no title, both on the webpage itself, and also on a search results page. Search engines also place heavy emphasis on titles when determining the content of your website. Remember to utilize keywords, and make your titles descriptive.

Your website’s load times are effected by which file types you use for images. Your graphics should normally be GIFs or JPEGs. Although PNG and MBP files might be the better options for web graphics, they take up way too much disk space. You can convert the larger graphics into a more manageable size to help your viewers have a better user experience.

Test early and often. You need to use your website as a reader would in usability tests early in the design process. Make sure to keep improving and testing it as your website continues to grow.

Try to make sure that any music or pictures that you’re linking to is hosted on your own web server. Do not hotlink to any other website images. This can be construed as bandwidth theft and it could put you in violation of a copyright too. It’s not worth the risk.

While you design your site, remember you don’t have to use all the available space on every web page. When you use all available pixels, the result can be an overwhelmingly cluttered website. Dividing up your site’s elements with blank space, can make it easier for visitors to distinguish what elements perform what function. Space can lend just as much value as information.

Using the tools from a host to build your site is great for basic layout, but don’t completely rely on them. It is ideal that you add an element of uniqueness and personality to your website. This will mean that you need come up with new design elements that are not obtainable by using the provided options of the host’s WYSIWYG editor.

Hosting your own site is a bad idea, even if you’ve got the money to do it. Do as much of the design yourself as possible, but if you hire someone to host it for you, you won’t have to worry about basic security.

Begin by making smaller websites, so you can see your strengths and weaknesses before starting a major site. Create pages that encompass plain text to begin, and build from there as you gain confidence.

As you design a site, look to your target audience. Ask them what is important in the sites they like. This can help you with the design as well as the many features available on your site. Taking advice from your target visitors will help your site be more pertinent.

Now that you know what it takes to design a great site, are you confident to get started today? If you ever need some moral or technical supportPsychology Articles, keep this article as a helpful reference whenever you want to undertake a new website design project.

Professional Website Design Firm

There are countless website design firms and each one claims to provide the best solutions in comparison to all the other firms. For a business looking at all the different providers it can become quickly confusing and when faced with a deadline and a growing need for a better online presence, making a choice is difficult and critical. In order to make the best choice for your current situation you must evaluate each design firm you are looking at and make an informed decision based on your research and not the firm’s sales pitch. There are several key factors you have to determine before you contact a single designer. Following are 5 of the most important traits that should influence your decision before finalizing a particular firm.

Does the company provide SEO optimization in the web design- Website design and search engine optimization are so closely related that the lack of planning for SEO during the design and layout of your website will be a handicap in how search engines interact with your site during indexing and ranking. If your designer understands SEO and plans for online marketing during the design phase your site will see massive returns on your investment in way of traffic and customer conversions. Everything on your website from the content, layout, page titles to even the website name itself is all part of SEO and factored by the search engines. Ask any potential design firm about relevant links, keyword research, meta tags and on-site optimization. If you do not receive educated answers your website will suffer for their inability.

Does the company offer unique custom solutions- Having a unique design is very important in distinguishing yourself from your competitors. If a company uses readily available templates for your website then you will be unpleasantly surprised to see your exact layout and design on numerous other sites. Look at the firm’s portfolio of past projects and see if they offer a range of different design solutions or if they look very much the same with the biggest difference being the color palette. The design firm you choose must be professional enough to provide you with new ideas and concepts that will further promote your business and help it stand apart in your industry.

Does the company design with your business goals in mind- Even though a unique and attractive site is a necessity, your website also has to perform the goals for which it was built. A beautiful website without a clear call to action telling the visitor what to do is useless as a marketing tool. A professional firm will be able to incorporate unique design and functionality to promote your targeted products or services, capture new visitors and turn visitors into customers. If a design firm does not begin their initial research with the proper information about your company goals, then the website they produce will fall short of those goals also. You can learn quite a bit about a design firm by the initial questions asked during your consultation. These questions point specifically at the area the design firm is most interested in and if your company needs and goals are not at the forefront of those questions, then they are not the most important driving force to the design firm.

Does the company use the latest web technology available- The software and languages used in website design are constantly improving and being updated by the companies who developed them. If your website is not being updated in order to be compatible with new technology you will one day find that your website does not physically perform any longer. It may be something as simple as a slider stops working and remains on a single image or it may be as drastic as your website has rearranged itself and is no longer legible. Even the software people use to view your site is constantly changing and being updated to allow the use of more advanced features. How your website appears when viewed in Firefox may be completely different than what visitors see when using Internet Explorer or Google Chrome. A professional design firm can produce websites that work as expected in all the different browsers and devices that access it. Make sure the designer offers websites that are cross browser compatible and mobile responsive to ensure your website can be viewed from anywhere and on any device. Also look at their support policy to ensure your site will be updated in the future as new technology is introduced and current technology is improved.

Does the company allow you to make changes to your own site- If you cannot access your own website in order to make changes then you are not in control of your website, the designer is. Your website is a marketing tool and as such it should be updated with fresh current information on a regular basis. This is only accomplished in one of two ways which will drastically affect your wallet and your marketing efforts. You call or email your designer and request the changes, paying whatever fee they charge for the service and then you have to wait until they can complete those changes, or you have complete control of your website and can easily make changes yourself whenever you see fit. A professional design firm can create a website that allows you to have complete access to content, images, pages and posts and allows you to make changes on a regular basis without the need to pay them an hourly fee. This should be a free feature and you should never pay to have access to website you already own. Ask if you will be able to easily make changes, if there is any special software needed and if there will be any charges for this access. If you will not have full access, or if the designer wants to charge extra for that option, then you have not found a professional.

We have covered a lot of information so I would just like to sum it up into key points that you should take with you. A professional design firm will have SEO expertise and apply that knowledge to your website starting on day 1 of the design process. They will also provide unique website designs tailored specifically for your company and will not repeat designs in layout and presentation. They will focus their efforts on upholding your company goals during the design process and will offer a site that can meet those goals. A professional will use the latest technology to create your website and will ensure that future updates to those technologies are incorporated into your site as a standard update policy. And last but not least, a professional design firm will always allow you access to your website in order to make changes at no cost. Without special software I might add.

The professional company cleanandsealed provides all the information on roof cleaning norfolk.